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Showing posts with label E-commerce development. Show all posts
Showing posts with label E-commerce development. Show all posts

Friday, 19 October 2018





Nowadays, more than five billion people have a mobile phone connection today. There are more mobile subscriptions than there are human beings on the planet Earth. Today’s 4G connectivity will give way to higher-bandwidth 5G access in the near future, ushering in another mobile technology boom that will further revolutionize the way we work and live (by Today we will have an overview of the mobile technologies news, that are directly related to SECURITY & SAFETY: safety of your data, business and even live. The current article is the summary of the major mobile news and latest updates (sources of the news are provided within the article), created by one of top mobile app development companies in Malaysia –

Better data security?

According to Google & New Atlas, two-factor authentication (2FA) has long been an effective protection against account hacking – meaning would-be intruders need something else besides a username and password, usually a SMS code from a mobile phone, to gain access – and today Google is taking 2FA one step further with its own mobile security keys.  

  If you've set up 2FA on your social networking accounts, or your Google or Apple IDs, you might be familiar with the process of entering a code sent over SMS or generated via an authenticator mobile app. Security keys replace that extra code with something physical that needs to be connected to the computer during the login process. There's always the chance of losing your key, of course, in which case you would need to nominate a backup method for getting into your account again (like a message to a separate email account). In theory though, the technique is more secure than a text or mobile app code, because those codes can be more easily intercepted. What's more, security keys such as the new ones unveiled by Google can work without a network and without battery power, which is useful for people on-the-go. Google's new product in the world of mobile technologies is called the Titan Security Key. Matching up with existing 2FA standards, it comes as either a USB stick for laptops and desktops, or as a Bluetooth dongle for connecting up to mobile devices. "We've long advocated the use of security keys as the strongest, most phishing-resistant authentication factor for high-value users, especially cloud admins, to protect against the potentially damaging consequences of credential theft," says Google's Jennifer Lin in a blog post. Security keys as part of 2FA aren't new, and you can already log into sites like Gmail and Facebook with keys from the likes of Yubico. That Google is now making its own products emphasizes just how secure the company thinks they can be, when used correctly. Earlier this week, Google revealed its employees have been required to use security keys since early 2017, reducing the number of successfully phishing attacks down to zero in the meantime. Even if hackers get hold of usernames and passwords, they can't gain access to any accounts without the physical key. Google is providing them for cloud business customers first, but says they will go on sale to everyone via the Google Store in the near future. Prices will be in the region of US$20-25 for a single key, or $50 for both the USB and Bluetooth models, CNET reports. It's definitely worth the few minutes these keys take to set up to keep your accounts better protected, whether you buy from Google or invest in a third-party alternative. However, the account itself also needs to support security key access: The likes of Google, Facebook, Twitter, and Dropbox already do.

Technologies can save lives

App developer magazine, the urgent challenge for security personnel to noninvasively scan people in real time and in public to detect and “see” if they are carrying weapons or explosives without physically searching them could soon be solved with the launch of SWORD by Royal Holdings Technologies Corporation (Royal Holdings).  

  SWORD attaches to a Google Pixel 2 XL smartphone and Apple’s iPhone 8 Plus mobile app. It is accessed and controlled via a fully customizable and dedicated mobile app (Android / IPhone). From a distance of up to 40 feet, security agents or law enforcement personnel can scan individuals in a crowd or an approaching person of interest simply by pointing their smartphone at them with the SWORD device attached. They will be able to non-invasively determine if someone is carrying a weapon or explosive - all without the need for a physical search - and rapidly identify a person of interest. SWORD can be used to scan backpacks and handbags that are being carried or have been left unattended. It can also detect listening devices used for espionage and intelligence gathering. A featureless outline of the person being scanned is displayed, alerting agents to location and type of concealed weapons or explosives. Royal Holdings employs artificial intelligence (AI) to crosscheck and verify weapons and explosives with its cloud-based database. In addition, built-in facial recognition operating in real-time compares suspects to watch lists for positive identification. SWORD operates globally and features real time location sharing and generates real time alerts in the event of a mass shooting, terror threat, or terror attack.

Health and Technology are now interlinked

Healthcare is an area that has embraced mobile (application) technology, and while it's still in the infancy of adoption of this technology, it is already making profound improvements for many.  

  As reported by Duethealth, a full 31 percent of cell phone owners report having used their mobile device to access healthcare information, up from 17 percent two years ago. This growth is led by a diverse group of users: African Americans, Hispanics, people aged 18-49, and college graduates are the groups most likely to have used their phone to look up healthcare information. This presents an unprecedented opportunity for healthcare providers. By utilizing mobile technology platforms such as Duet Health, providers can increase the quality of healthcare in many ways. Mobile technology improves healthcare by solving common problems. 80 percent of what doctors tell patients is forgotten by the time they reach the parking lot and half of what they remember is incorrect. Platforms like DuetHealth allow healthcare professionals to communicate with patients through features like care-focused timelines, surveys, and journals. Now is the time for 21st century healthcare providers to adopt mobile health technologies. One-half of U.S. adults now own a smartphone. This percentage has nearly doubled in just two years, and the growth is driven by a diverse group of users. By offering mobile content, healthcare providers can reduce costs and attract new customers. Forward-thinking healthcare system would be well served to invest in the mobile app space, enabling them to meet the 21st century patient where he or she wants to be met: online, anywhere, at any time.


Mobile technology, in the variety of forms, including mobile apps, software, phones, tablets, and notebooks, is making our lives better than ever before. It happens in many ways, not the least of which is making communications routine. We can be in touch with those we need to reach immediately, whether work-related or personal in nature. Smartphones, laptops, tablets, and PDAs have given businessmen unprecedented access to their employees, customers, and vendors. Would you want help you with the development of a great mobile application for your business? Give us a call anytime! The highly-qualified team of provides an unforgettable experience for businesses and their clients through innovative digital solutions. Website design & Mobile Development, Web Application Development services, E-commerce web systems, Progressive Web Applications Development, SEO, Google Adwords and Social Media Marketing are just a small part of a wide service portfolio, opening doors to enormous opportunities for your business success. Stay connected with the best mobile application company,, and be the first who will read our next article!

With creativity in heart, with an idea in mind!

Tuesday, 16 October 2018




Online business is becoming a high income generating trend, taking a significant portion of GDP in many countries nowadays. This is making our world a very small village, with a distance no longer serving as an obstacle. In fact, cyberspace is gaining more importance than real world markets, with physical stores often acting only as a shop front and the real income being generated in the online space. Businesses around the Earth are becoming greatly attracted towards this virtual world. There are no limits as to what and where they can reach, the variety of products and services they can easily offer, the detail and specifications they can provide and the number of prospects and clients they can reach. Online shopping stores remain one of the main trends of the 21st century. In this article, we provide customers insights and important tips for your e-commerce business.

Availability of Free Shipping

This is an almost essential option as nowadays customers tend to expect it from every online shopping store. In addition, buyers are found to spend up to 40% more if an online business offers free shipping. If you cannot afford this, then it is good t try to offer free shipping on specific promotional items to attract customers. A huge number of people prefer buying online to save time and money spent on going to a store, if they have to spend on shipping then they might just prefer a trip to the physical store itself. Plus, reports say that buyers are even willing to wait a few extra days if they get free delivery, giving online shopping store sellers a chance to offer even more.  

  In a 2014 case study, Red Door Interactive reported that a free shipping offer had increased ecommerce business orders by some 90%. Last year, Stitch Labs found “that retailers who always offer free shipping can directly increase revenue by 10 percent.” Monetate released a case study in 2011, reporting a 48% increase in new customer acquisition with a select free shipping offer. Brandon Eley, owner of 2 Big Feet, reported in 2012 that free shipping had boosted his site’s conversion rate 50 percent. In a survey from 2010, 93 percent of respondents said that free shipping encouraged them to purchase online more.

Available Payment Methods

Make sure to offer your customers the most common payment methods. The regular credit card, debit card, and Paypal are a must. Additional options will also be useful in driving up conversion rates. In addition, if you are a local store then ‘pay at door step’ may also be a convenient option for buyers since a number of users still are not sure of giving credit card information online due to security concerns.

Allow Payments without Requiring an Account

Forcing people to sign up for an account is just too intrusive for first-time customers, and it’s a main conversion killer. A usability study by Smashing Magazine found that the main reason users hate setting up an account is they expect to be flooded with promotional emails. It also pointed out that a lot of customers don’t understand why they need to sign up to buy a product when physical stores don’t require an account to buy from them. Another key disadvantage is that it adds more fields for people to fill out and prolongs the payment process.

Ease of use

It might have happened to everybody: you find in the search engine a link to the product you need, click it and close the page in a few seconds. Simply because the e-commerce website design puts you off. Or vice versa: you come to the beautifully designed online shopping site, but understand nothing of how to navigate through it. Thus, we provide few useful tips to make sure your existing and potential customers won’t experience such problems.  

Mega Menu: a huge fly-out menu with categories and subcategories list which overlays most of the page. We can see such menus on large sites such as eBay, which sells almost everything. Solution of this kind allows the simple navigation even if the catalog structure is complicated.  

Final price: Show the final cost on the product page or a shopping cart page. There is nothing more outrageous than extra charges for delivery which a customer finds out about only on the last stage. It puts off him immediately.  

Stand out from the crowd: In any case, the ecommerce website design should be original and unique, at least in some elements. To invent something completely new is difficult, but if your site doesn’t have any distinct feature at all, it is easy for it to be lost among other competitors.  Web store original feature is the first thing a customer will remember, such as in the case of One Kings Lane:  

  “Add to cart” button: An obvious rule in online shop usability: the Add to cart button is call-to-action, so it should stand out from the rest of blocks and elements. It shouldn’t be less visible than, for example, “like” social media buttons.  

Contact options: Among UX tips which professionals usually mention is the way you let your customers contact you.  Naturally, many customers may want to get in touch with you with some questions. Ideally, internet-store should have a number for free of charge calls. Try, at least, indicate your email address and telephone number, and offer your site visitors an option to send the letter via special contact form. Live chat – a window with instant connection to the manager – can be a valuable addition to the contact options you online store is equipped with.

Return & Cancellation Policies

The rules for returns and order cancellations play a role in the customer’s decision. Customers today want increasing flexibility from merchants. Online shopping trend is seen as a risk because the customer does not physically verify the purchase. Being able to return the product and getting refunds is an added bonus for the customer. Businesses should clearly state their rules and procedures for cancelled and refunded orders.  

  Managing the logistics of returns is one thing. The process of refunding shoppers the money they spent on the item being returned is far from smooth either. Though retailers are definitely getting better at processing refunds faster than before, they still fall short of customers’ expectations.  

Online Reviews of your Business & Blog

 Encourage your customers to leave reviews and feedback, this will help you build a credible online business reputation. Customers will make purchases quickly from a business that has positive reviews. People don’t just check the Facebook page, they tend to look at objective third-party websites for reviews of the business as well. So pay attention to comments and complaints on major websites and respond appropriately. About 88% of customers say that they read reviews in order to determine the quality of products and businesses. Also, having your own blog helps as well. According to reports, about 13% buyers are influenced to buy a product after reading a blog. Below we provide few interesting statistics showing the importance of online reviews for your business: 90% of customers read online reviews before visiting a business 88% of users trust online reviews as much as personal recommendations 92% of customers will use a local business if it has at least a 4-star rating  


Customers and prospects like to visit online shopping stores. They enjoy the convenience, the speed and therefore time-saving, ease of transport, the way they can compare prices and check online product reviews, the lack of pressuring by sales people and, of course, the infinite choice. Running an online business is potentially profitable, but challenging task, requiring to take an enormous number of factors into account. Would you want help you with the development of a great online shopping store for your business? Give us a call anytime! The highly-qualified team of provides an unforgettable experience for businesses and their clients through innovative digital solutions. Website design & Mobile Development, Web Application Development services, E-commerce web systems, SEO, Google Adwords and Social Media Marketing are just a small part of a wide service portfolio, opening doors to enormous opportunities for your business success. Stay connected with and be the first who will read our next article!  

With creativity in heart, with an idea in mind!

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